Economic Psychology: An Introduction
Cambridge University Press, 11/23/2017
EAN 9781107040502, ISBN10: 1107040507
Hardcover, 410 pages, 26.3 x 19.3 x 2.2 cm
Language: English
Economic Psychology is the only up-to-date, English-language textbook that provides a comprehensive overview of theoretical topics in economic psychology and their relevance in applied fields. Written by two leading psychologists, the book looks at how people make decisions on the use of scarce resources, in particular money, from a psychological perspective. Starting with decision making and lay theories as basic building blocks of economic behaviour, the authors go on to explore three major markets where economic behaviour occurs as an interaction between individuals and companies or institutions - consumer markets, labour markets and financial markets - before considering the challenges of collective cooperation and economic prosperity. Featuring numerous applied examples throughout, each chapter also includes an overview, a summary, figures, key terms, student questions and suggestions for further reading. This introduction is an essential resource for advanced undergraduate and postgraduate courses on economic psychology, behavioural economics and social psychology.
1. Economic psychology
history and application
2. Decision-making
normative models and anomalies
3. Decision-making
descriptive models and choice architecture
4. Lay theories
knowledge and money
5. Consumer markets
purchasing and credit use
6. Labour markets
wages and entrepreneurship
7. Financial markets
risk and investment
8. Collective co-operation
shadow economy and tax paying
9. Collective production
work and unemployment
10. Collective prosperity
wealth and happiness.